Knowledge Sharing Culture and Transient Competitive Advantage in Textile Manufacturing Firms in Kenya

Authors

  • Yusuf S. Saleh United States International University –Africa, Nairobi, Kenya
  • Charity W. Muraguri United States International University –Africa, Nairobi, Kenya

DOI:

https://doi.org/10.70641/ajbds.v1i1.60

Keywords:

Knowledge sharing culture, Textile manufacturing firms, Transient competitive advantage

Abstract

The textile industry has the potential to propel the country towards middle-income status by providing gainful employment to young people. However, the textile industry in Kenya has lost competitive advantage as seen by reduced exports to the east African market and beyond. The purpose of this study was to examine the influence of knowledge sharing culture on transient competitive advantage of textile manufacturing firms in Kenya. This study used positivism research philosophy and quantitative correlational research design. A population of 280 top level managers from 56 textile firms in Kenya was considered where 165 were randomly selected to be the study respondents. A structured questionnaire was used for data collection and the gathered data was analyzed using linear regression analysis. The study findings demonstrate that knowledge sharing culture had a statistically significant and positive influence on transient competitive advantage of textile manufacturing firms in Kenya (β = 0.555, t = 10.407, p < 0.05). The study concludes that textile manufacturers with entrenched knowledge sharing culture are likely to attain transient competitive advantage. The study recommends to the management of the textile manufacturing companies to invest in knowledge sharing tools including databases, collaboration platforms, and training programmes to help staff communicate information and skills. This can help to promote innovation, improve product quality, and increase operational efficiency.

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Published

2024-08-01

How to Cite

S. Saleh, Y., & W. Muraguri, C. (2024). Knowledge Sharing Culture and Transient Competitive Advantage in Textile Manufacturing Firms in Kenya. African Journal of Business and Development Studies, 1(1), 103–113. https://doi.org/10.70641/ajbds.v1i1.60